A New Social Media Platform that has entered the Market!

Welcome fellow bloggers and readers to another blogpost by MLew Media. A couple of weeks ago, I came across a sponsored ad on Facebook called the 'Lyf App.' I was genuinely interested in it and found out that this Melbourne-based company does its digital marketing  mainly through advertising on Facebook. What is Lyf? Lyf is a new type of … Continue reading A New Social Media Platform that has entered the Market!

How ‘7-11’s Slurpee Brand’ uses Digital Marketing to its Advantage

Welcome to my blog! So a couple of days ago (7th of March), it was Bring Your Own (BYO) Cup Day at 7-Eleven Stores. The concept behind this innovative idea was for customers to bring their own desired cup (within reason) and fill it with Slurpee for only $1. What I found interesting was the fact that this … Continue reading How ‘7-11’s Slurpee Brand’ uses Digital Marketing to its Advantage